Cashia & ADG’s Collaboration for Enhanced Industry Innovation
PROJECT OVERVIEW
Location: Kenya
Industry: Fintech
In the fast-evolving world of fintech, Cashia, a digital ecosystem aggregator based in Nairobi, Kenya, has been a game changer in the industry. Founded in 2020, Cashia offers an all-in-one super app, streamlining financial transactions for individuals and businesses alike. Whether it’s e-wallet services, payments, B2B transactions, or mini-apps for everyday needs like ride bookings and bill payments, Cashia is redefining how financial services are accessed across Africa. However, with rapid growth and a diverse range of offerings, Cashia faced the challenge of building a hardy and scalable digital platform that could handle sensitive financial data while maintaining low operational costs- key factors for any emerging start-up.
THE CHALLENGE
As a start-up, Cashia needed a flexible and secure cloud infrastructure that could grow with them, ensuring efficient performance without draining their budget. Handling sensitive financial data, ensuring low-latency services, and scaling to meet increasing user demand were vital components of their journey. With a lean IT team, Cashia also sought to minimise operational overhead, freeing them to focus on expanding their core services.
ADG’S ROLE
ADG played a pivotal role in helping Cashia navigate the complexities of cloud infrastructure. By providing strategic advice on Google Cloud Platform (GCP) usage, we ensured that Cashia’s operations remained cost-effective and scalable. Leveraging our expertise in cloud services, we helped Cashia streamline their resource utilisation, focusing on solutions for container management and automated security.
THE SOLUTION
To achieve this, Cashia turned to GCP and partnered with ADG for strategic guidance. With GCP’s scalable and secure offerings, Cashia could confidently build and deploy their platform. The key to their solution was Google Kubernetes Engine (GKE), which allowed Cashia to efficiently manage containers, enabling rapid scaling as they expanded their services across Africa. This ensured seamless operations without the need for an extensive infrastructure management team. Additionally, Security Command Center provided automated vulnerability scanning, safeguarding Cashia’s sensitive financial data while minimising risks. This focus on security and scalability empowered Cashia to meet the growing demands of their users across the continent.
THE RESULTS
With ADG’s expertise in optimising GCP usage, Cashia successfully built a robust cloud infrastructure that could handle rapid scaling while keeping costs in check. The deployment of GKE allowed Cashia to focus on what matters most- expanding their services and delivering value to users, while maintaining a lean operational model. From 2022 to September 2024, Cashia achieved significant milestones, growing their platform without the burden of complex infrastructure management. GCP’s streamlined, secure environment positioned Cashia to meet the needs of a growing user base across Africa, laying the groundwork for future expansion.
CUSTOMER HIGHLIGHT
“Google Cloud Platform has been essential in helping us maintain a secure and scalable infrastructure for our digital services. As a start-up, we’ve managed operations effectively with a small team and limited resources. ADG’s guidance has enabled us to optimise costs and focus on delivering value to our customers without worrying about infrastructure constraints.” - Joseph Kirega, Cashia
DRIVING INNOVATION WITH LOCAL EXPERTISE
ADG drives digital transformation with cutting-edge technology, prioritising engineering excellence, local presence, and flexible solutions. By focusing on innovative, scalable, and cost-effective strategies, ADG ensures clients like Cashia can focus on what they do best- transforming industries with game-changing solutions.
Visit https://www.cashia.com/
